CASE STUDY
Parham Yashar
Parham Yashar is an Iranian-American neurosurgeon who went to the University of California, Los Angeles, after graduating from Van Nuys High School’s Medical Magnet program. With a degree in Cybernetics and a minor in Education Studies, he graduated from UCLA Summa Cum Laude.
A Brief Background
Overview
Dr. Yashar is a well-known neurosurgeon in Los Angeles, San Fernando Valley, and Santa Clarita. Dr. Yashar is an exceptionally competent and phenomenal Neurosurgeon who concentrates on all aspects of Neurosurgery with a particular focus on both Spinal Surgery and Interventional Neurosurgical Procedures, thanks to his extensive experience, involvement, and abilities in Spine, Brain, and Neuro-Interventional procedures.
Dr. Yashar’s expertise covers a broad spectrum of procedures and specialties from neurosurgery. He is a renowned specialist in minimally invasive cervical and lumbar spine surgical procedures. His skill set expands to artificial disc, disc replacement surgery, and endovascular neurosurgical procedures. He has specialized in techniques including intracranial aneurysms and mechanical from the back for stroke intervention and cranial neurosurgical procedures.
Carrying a compassionate and kind soul, Dr. Yashar expanded his personalized care for his patients by starting his own office, ‘Yashar Neurosurgery,’ where he ensures patients an extraordinarily understanding and comfortable environment and offers cutting-edge treatment options and procedures. Dr. Yashar’s lifelong ambition has always been to succeed in medicine.
He believes that every neurosurgeon, and by inference, every physician, has had accomplishments and setbacks. Every surgeon has encountered difficulties. The goal is to learn more from your mistakes than from your achievements. Learning from your failures and adding to your triumphs is the only way to enhance your knowledge, technique, grasp of anatomy, and other elements and dimensions of your career.
Dr. Yashar is also a fellow of the prestigious American College of Surgeons, owing to his exceptional skill set and neurosurgery (FACS) expertise. He is Double Board-Certified in Neurological Surgery and CNS Endovascular Surgery. He’s also been recognized as a rising talent and named to the list of Super Doctors on several occasions. He has shed pearls on critical topics, symptoms, and diseases linked to neurosurgery in many interviews with newspapers and the media on Yahoo! News, EatThis.com, FOX 11 news, kcal/CBS news, people magazine, and E! News. Dr. Yashar’s aspirations and goals are to become a well-known neurosurgeon for patients all over the world and be able to provide neurosurgical care to anybody who needs it and travels to Los Angeles. He aims to become a leader in the eyes of the media when it comes to queries and conversations about neurosurgical problems.
Parham came to us because he wanted to boost his brand further and his social media credibility and authority.
How We Do It?
Our Process
Empowering Parham's Digital Journey: Guided him towards amplified online influence through tailored strategies and impactful content.
CONSULTATION
We had an initial consultation call with Parham Yashar, where we identified his goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
ROADMAP TO SUCCESS
Based on the needs of Parham Yashar, we worked with him to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of his brand.
GET TO WORK
We sent him a questionnaire that we would leverage to craft his content. Then, we began the process of content creation and getting him featured in the agreed publications.
The Challenge
Parham Yashar was widely known as a certified neurosurgeon. He wanted further to boost his brand and social media credibility and authority. We needed to craft a unique angle for Parham’s story and help him get press features in significant publications.
The Strategy
- Present Parham’s success story from a unique angle and boost his brand awareness.
- Improve Google search presence for Parham Yashar and his business.
- Boost his social media credibility and authority by positioning Parham Yashar as an expert certified neurosurgeon.
- Generate enough press so that it could, later on, be used as leverage to get on even bigger media outlets if needed.
- Attain enough media coverage to meet the eligibility criteria for social media verification in the future.
Results
- Parham Yashar was featured in several publications, including Concept News Now, Yahoo Finance, London Daily Post, and more.
- Created compelling content and strategically placed it on major media outlets to position Parham Yashar as an expert in his field.
- Boosted press exposure and brand credibility tremendously.
- Attained a lot of robust media coverage, which did wonders in authenticating his brand name as well as enhancing his online presence.
Featured On
Notable Publications Featuring Parham Yashar
Parham's Testimonial
What Parham Has To Say
Discover how strategic storytelling and media placement elevated Parham Yashar's profile and credibility.
“Mogul Press’s commitment to excellence, creativity, and out-of-the-box approach has set a new benchmark. Mogul Press exceeded my expectations. I regard Mogul Press as the best of the best and highly recommend Mogul Press and its team to achieve success for any project or company.”
Parham Yashar
Iranian-American Neurosurgeon
